Case Study: Hatch achieves major media reach in Australia with The Ideas Suite PR program

Hatch generates 630 media stories in 18 months with The Ideas Suite

Hatch, a leading global engineering company, sought a public relations program in Australia to promote its capabilities and position itself as an expert in infrastructure, energy, and metals. The Ideas Suite was engaged to develop this PR program to target major media, trade publications, governments, and big business.

The Ideas Suite implemented a PR program that publicized Hatch's people, expertise, and contributions to major projects. This solution generated 630 media stories in the first 18 months, including highlights on Channel 7 News and in The Australian. The coverage reached an audience of 358 million and achieved a PR value of $6.1 million.

Hatch