Case Study: 2N achieves a steady stream of projects with Ideamotive

2N secures 2 years of steady projects with Ideamotive

2N, a software house specializing in Ruby on Rails enterprise solutions, faced a challenge in securing a steady stream of new business. Founded by technical experts, the veteran team excelled at development but struggled with lead generation and sales, leading to periods without projects and underutilized talent. Ideamotive partnered with them to provide a solution.

Ideamotive implemented a talent sourcing and project outsourcing solution for 2N. They handled all sales, lead nurturing, negotiation, and administrative work, providing 2N with a consistent flow of projects. This allowed 2N to focus entirely on its core competency of coding, resulting in 100% team utilization, higher profits, and access to new markets without the burden of business development.

2N