Case Study: Airlink centralizes disaster relief coordination with Idealist Consulting and Salesforce

Airlink builds a real-time disaster response platform with Idealist consulting and 35 airlines

Airlink, a Washington DC-based nonprofit that connects humanitarian organizations with commercial airlines for disaster relief, faced significant challenges in managing its complex network. Their communication and tracking systems were inefficient, relying on spreadsheets and lacking a central hub, which hindered their ability to efficiently match urgent aid requests with airline capacity. To address this, they partnered with Idealist Consulting and utilized a Force for Change Grant from Salesforce.org to build a new centralized platform.

Idealist Consulting implemented a Salesforce-based solution for Airlink, integrating several technologies to create a real-time disaster response application. This new system streamlined the request process through Salesforce Experience Cloud, improved flight matching with GPS technology, and automated reporting. The solution provided by Idealist Consulting enabled Airlink to effectively manage communications, measure their impact, and facilitate a more efficient exchange of aid between their network of over 35 airlines and 60 nonprofits.

Airlink