Case Study: Oerlikon achieves greater social engagement with Idea Grove

Oerlikon boosts social engagement with Idea Grove and drives 43% more Facebook referrals

Oerlikon, a global producer of innovative surface solutions, wanted to amplify its powerful story about how biomimicry influences its product development. Their challenge was to drive visits to their website and increase reach and engagement across all major social media channels. To achieve this, they hired vendor Idea Grove for a social media strategy.

Idea Grove created a series of nature-based visuals and a comprehensive social campaign, including 30 tweets and 15 posts for Facebook, LinkedIn, and Google+ delivered over four weeks. The results for Oerlikon were significant, with a 43% increase in Facebook referrals, a 58% increase in Twitter referrals, and a 4.77 average star rating, proving the solution's effectiveness. Idea Grove successfully amplified the client's message to achieve greater social engagement.

Oerlikon