Case Study: IG achieves 259% year-on-year traffic growth with ICS-digital

IG drives 259% year-on-year traffic growth with ICS-digital

The customer, IG, partnered with vendor ICS-digital LLP to increase global customer acquisition. Their challenge was to enhance their online visibility and authority in the highly competitive finance sector across multiple international markets.

ICS-digital implemented a comprehensive strategy combining digital PR for international link-building and the creation of authoritative, multilingual content, including a new finance hub. This approach successfully earned top media coverage and improved search rankings. As a result, ICS-digital helped drive a 259% year-on-year traffic growth, achieving 1.2 million monthly users and a 26% increase in top-ranking keywords for IG.

IG