Case Study: Cardiff Rugby streamlines match day operations with ICRTouch

Cardiff Rugby streamlines match day operations in a single day with ICRTouch

Cardiff Rugby, operating at the historic Cardiff Arms Park stadium, faced challenges in managing point of sale and customer service during high-footfall match days. To streamline operations, they reached out to an authorized partner who implemented ICRTouch's TouchPoint terminals and TouchOffice Web back-office management software.

The ICRTouch solution was installed in a single day, resulting in smoother stadium operations and faster processing times. The system provided Cardiff Rugby with comprehensive cloud-based management and detailed stock reporting previously unavailable to them. ICRTouch also delivered the potential for future expansion with additional solutions like membership apps and self-service kiosks.

Cardiff Rugby