Case Study: Ginkgo Agency unlocks globally accessible archive management with iconik

Ginkgo Agency - Customer Case Study

Ginkgo Agency, a South African digital content agency, faced the challenge of managing its vast 270TB media archive which was stored across disparate on-premise servers, making it extremely difficult to search for and retrieve content. To solve this, the consultancy Support Partners implemented a cloud-first solution for them using iconik for media management.

The solution involved migrating the archive to Amazon Web Services (AWS) for cost-effective storage and deploying iconik as a cloud-native media management layer. This allowed for global access, intelligent cognitive tagging to drastically improve search, and direct integration with Adobe Creative Cloud. As a result, Ginkgo Agency's entire archive became securely accessible and easily searchable, transforming its previously fragmented media into a coherent and valuable resource that is now infinitely easier for internal and external users to find and reuse.

Ginkgo Agency

Janine Fourie

Director