Case Study: Tennis Canada elevates the National Bank Open fan experience with Icon Digital

Tennis Canada transforms 2 tournament venues with Icon Digital

Tennis Canada partnered with Icon Digital to elevate the visual experience for the National Bank Open 2024, a world-class tennis tournament. The challenge was to transform the Toronto and Montreal venues with high-impact graphics that reflected the event's prestige and enhanced the fan experience across all areas.

Icon Digital provided a comprehensive solution including large format printing, creative design, custom fixtures and signage, and installation. They delivered custom banners, directional signage, branded activation spaces, and graphics for VIP areas. The result was a seamless, immersive, and visually vibrant environment that met the world-class standards of the tournament, reinforcing its reputation as a premier international event.

Tennis Canada