ICODA
36 Case Studies
A ICODA Case Study
Vabble, a blockchain-based streaming platform, sought to build a strong media presence and secure funding during its private investment round. The company partnered with the vendor ICODA to develop and execute a marketing strategy to achieve these goals.
ICODA implemented a multi-stage solution involving targeted promotion on YouTube with cryptocurrency influencers, advertisement campaigns on Twitter, and a comprehensive PR strategy that included placements on major financial and entrepreneurial news sites. As a result of these efforts, Vabble gained 16,000 new users and a group of 1,800 returning customers. Most significantly, ICODA's work helped Vabble successfully raise over $1.1 million during its private funding round.