ICODA
36 Case Studies
A ICODA Case Study
UMetaWorld, a company building a virtual reality ecosystem, faced the challenge of building a loyal community and increasing the value and capitalization of its UMW token. To achieve these goals, they partnered with the crypto marketing agency ICODA.
ICODA implemented a targeted promotional strategy using Twitter, YouTube, and PR to attract users and build the project's social media presence. They engaged the audience through various activities and leveraged their network of over 1,000 influencers. This strategy successfully increased the UMW token price by 28.25% and secured listings on major crypto platforms like CoinMarketCap and CoinGecko. ICODA's work also resulted in 17 PR articles, over 42,000 video views, and the growth of a dedicated community.