ICODA
36 Case Studies
A ICODA Case Study
Godex, an anonymous cryptocurrency exchange, faced a significant decline in organic visibility and an inability to scale paid advertising due to restrictions in the crypto niche. Their challenge was to rebuild discoverability and trust to restore organic growth. The vendor, ICODA, was engaged to implement a strategy using AI SEO and PR services.
ICODA executed a holistic strategy combining search-centric SEO, scalable content, and authority-building PR. This approach successfully positioned Godex across multiple search ecosystems, including AI platforms. The results were substantial, including a 12x growth in ChatGPT traffic, over 2000 citations across large language models, and a monthly AI audience reach of 6.2 million users, all achieved without paid advertising.