Case Study: Manly Cosmetics simplifies in-store product selection with IceRock’s Android app

Manly Cosmetics equips 20 stores with product demo tablets in 9 months with IceRock

IceRock developed a mobile application for Manly Cosmetics to address challenges faced by their in-store buyers and sales consultants. The customer needed a solution to simplify the product selection process and efficiently answer common questions about product availability and alternatives across their store network.

The solution implemented by IceRock was an intuitive Android application that acts as a digital product catalog. It features a convenient admin panel for content control and allows users to view all products, even those not physically available in a specific store. As a result, the fully debugged application was installed on tablets in 20 stores, providing access to a database of over 554 products and enabling an enhanced, multimedia-assisted shopping experience.

Manly Cosmetics