IceCube Digital
32 Case Studies
A IceCube Digital Case Study
Compassionate Certification Centers (CCC), a provider of exam preparation for contractor and builder certifications, faced significant challenges after a Google algorithm penalty. Their website suffered from toxic backlinks, duplicate content, slow loading speeds, and broken links, which had severely damaged their organic search performance. After cycling through several SEO firms with no success, they engaged the professional SEO services of IceCube Digital to rectify these issues.
IceCube Digital implemented a comprehensive solution that included a technical SEO audit, removal of toxic backlinks, elimination of duplicate content, and optimization of on-page elements and website speed. They also built high-quality backlinks and created new, informative landing pages. As a result, CCC experienced a remarkable recovery, achieving a 163% increase in organic traffic, alongside significant improvements in organic clicks, impressions, and keyword rankings. IceCube Digital successfully helped the client overcome the Google penalty and drive substantial organic growth.