Case Study: Thompson Taraz achieves a refreshed, contemporary brand with IC Design

Thompson Taraz refreshes brand and website in 2019 with IC Design

Thompson Taraz, a long-established fund services firm on Park Lane, sought to update its brand to achieve greater contemporary relevance. The company engaged vendor IC Design for a comprehensive rebranding project that included brand strategy, a new website, and marketing materials.

IC Design delivered a complete rebrand, retaining a signature teal color for continuity while modernizing all other aspects of the brand identity. The solution included a new website, stationery, infographics, and social media branding. The client was thrilled with the professional results, noting that IC Design was easy to work with and successfully translated the new brand across a broad range of materials. IC Design continues to provide ongoing support.

Thompson Taraz