Case Study: a personal care brand achieves 123% daily unit sales lift with Ibotta Performance Network

Personal Care Brand - Customer Case Study

The personal care brand partnered with Ibotta to address the challenge of driving sales and stealing market share from competitors in an economic climate where consumers were feeling pressure from rising prices. To achieve their goals of increasing daily sales and incremental unit lift, they utilized the Ibotta Performance Network (IPN).

Ibotta implemented a campaign through its Performance Network that delivered significant, measurable results for the personal care brand. The campaign resulted in an 88% incremental unit lift and a 123% sales lift in daily units moved. Most notably, Ibotta helped the brand increase its market share by 42%, successfully overtaking its top competitors during the campaign period.