Case Study: CEMEX achieves faster expertise development with IBM social business analytics

Social business, content analytics and predictive modeling used to develop employee expertise

CEMEX S.A.B. de C.V., a global building materials company, wanted to better capitalize on and accelerate the expertise sharing already happening organically on its internal social business platform. They partnered with IBM to find a smarter way to structure this explosion of collaboration and employee-created content.

IBM implemented a solution using IBM Connections and content analytics to identify hidden subject matter experts across the organization by analyzing employee activity. The IBM solution used predictive models to create personalized skill development plans, which reduced the need for separate training resources. This allowed CEMEX to accelerate employee expertise, improve knowledge dissemination, and measure the learning return on investment.

CEMEX S.A.B. de C.V

Miguel Angel Lozano Martinez

Director of Innovation