Case Study: Buffalo David Bitton improves business visibility and reporting with IBM Analytics

Leveraging insight across multiple lines of business to improve business planning and performance

Buffalo David Bitton, a leading fashion brand, faced the challenge of gaining a holistic view of its sales data, which was siloed across its online, in-store, and wholesale systems. This made reporting a slow, manual process that hindered timely decision-making. To address this, the company partnered with vendor IBM and implemented its Cognos TM1 analytics and planning software to improve business intelligence.

The IBM solution integrated data from all channels onto a single platform, providing comprehensive visibility for reporting, forecasting, and budgeting. This automation dramatically improved efficiency; generating weekly reports that previously took a full day was reduced to a matter of seconds. This allowed analysts to focus on decision support rather than data gathering, and key figures became available for Monday meetings, one day earlier than before.

Buffalo David Bitton

Stephen White

IT Director