Case Study: CO‑RO achieves improved brand profitability with IBM Hybrid Cloud (IBM Cognos TM1)

Leading soft drinks company protects profitability with new insight into global brand performance

CO‑RO, a global soft‑drinks manufacturer, struggled with siloed, spreadsheet‑based consolidation and inconsistent KPI definitions across its subsidiaries, which made it difficult to monitor brand‑level profitability and respond to volatile commodity prices and exchange rates. To address this challenge, CO‑RO engaged IBM (with implementation partner Kapacity) and deployed IBM Cognos TM1 as part of its IBM Hybrid Cloud approach to create a standardized reporting platform.

IBM implemented a centralized data warehouse and multi‑dimensional reporting model using Cognos TM1 that pulls forecasts and actuals from local ERPs into a single trusted view. The solution enabled rolling monthly profitability analysis, clarified the impact of commodity and currency swings, helped optimize the global product portfolio, and reduced time spent on consolidation and reporting from manual, multi‑team effort to “one‑click” reporting—improving decision speed and protecting margins.

CO-RO

Michael Emde

Chief Financial Officer