Case Study: Natura &Co achieves significant cloud cost savings with IBM Turbonomic

How Natura improved efficiency and performance with AI-powered automation

Natura &Co, the Brazilian multinational cosmetics company, needed a better way to control rising multicloud costs and reduce manual IT work without hurting application performance or customer experience. With thousands of workloads across VMware, AWS, Azure, GCP, OCI, and Kubernetes, the team looked for a more proactive, self-healing approach and turned to IBM Turbonomic through ScaleUP Consultoria.

IBM Turbonomic helped Natura &Co gain a single view of its multicloud estate, automate resource allocation, and dynamically optimize performance and cost across cloud and on-premises environments. The results included more than 5,800 automated actions in 90 days and over USD 260,000 saved on public cloud spend in 12 months, while also improving efficiency, avoiding new hardware purchases, and supporting sustainability goals.

Natura &Co

Dennys Ber

Manager, IT Department