IBM
1657 Case Studies
A IBM Case Study
Alliance Tech, a provider of event technology solutions, needed to enhance the timeliness and scope of its reporting and analytics for event organizers. The company partnered with IBM to address this challenge by leveraging the IBM Event Connect social conference solution, aiming to deliver more insightful data about attendee preferences in real time.
IBM provided a cloud-based, mobile-enabled solution that integrated with Alliance Tech's systems to gather data from a wider pool of sources. This allowed Alliance Tech to offer its end customers real-time access to attendee surveys, reports, and analytics directly on their mobile devices, enabling event sponsors to gain nightly insights and salespeople to connect with attendees more productively during the event.
Art Borrego