Case Study: Visit Andorra boosts visitors and engagement with Ibexa DXP

Visit Andorra boosts visitors 46% with Ibexa

Visit Andorra, the tourist body for the Principality of Andorra, faced challenges in improving customer journeys, enabling dynamic visitor segmentation, managing international multilingual campaigns, and boosting SEO traffic. To address this, they partnered with vendor Ibexa to migrate their website to the Ibexa DXP platform.

The solution involved using Ibexa's API connectors to link their CRM with the DXP, building a travel configurator, and creating a private user area for personalized content. This implementation by Ibexa resulted in a 46% increase in visitors year-over-year, attracting 1.2 million new users in 2019. The bounce rate decreased significantly, and the platform now supports major marketing campaigns across 10 markets and 9 languages.

Visit Andorra