Case Study: Depesche modernises its B2B shop with Ibexa Commerce

Depesche launches a new B2B shop and online catalogue with Ibexa after 10 years of cooperation

Depesche, a retailer of gifts and greeting cards from brands like Miss Melody, sought to modernize the technical foundation of its exclusive B2B online shop. The challenge was to overhaul the existing platform to better serve business customers like toy stores and retail chains, while also increasing online brand visibility and ensuring robust ERP integration.

Working with the vendor Ibexa and its partner, the solution implemented the Ibexa Commerce platform. This included an upgraded platform with tailored B2B functions, a new public product catalogue for generating leads, and seamless ERP integration with Microsoft Dynamics NAV. For results, Ibexa delivered a more efficient shop with features like quick order lists and customer-specific pricing, while the new catalogue site significantly boosted the online visibility of Depesche's brands to attract new business customers.

Depesche