Case Study: DELABIE modernizes its B2B digital experience with Ibexa

DELABIE expands to 9 sites and 10 languages with Ibexa

DELABIE, a manufacturer of taps and sanitaryware, faced the challenge of an outdated, print-based culture that could not meet the expectations of a new generation of B2B buyers who demanded an eCommerce-like experience. Their online presence was expanding, but their process for updating product content was slow and cumbersome, relying on monthly Excel uploads that negatively impacted site performance. They turned to the Ibexa Digital Experience Platform to modernize their digital footprint.

Ibexa implemented a solution that migrated DELABIE's website and rebuilt the back office to function like an intuitive Product Information Management (PIM) system. This allowed editors to make changes in real time and gave production managers greater autonomy. The result was a modern, adaptable site where updates that used to take a month could now be done in minutes. Ibexa's platform provided DELABIE's B2B customers with a powerful working tool featuring personalized search and seamless data sharing for importing content into their own catalogs.

DELABIE