Case Study: Bogotá Chamber of Commerce achieves 53% more page views and 82% more pages per visit with Ibexa

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Preview of the Bogotá Chamber of Commerce Case Study

Bogotá Chamber of Commerce Reinvigorates Multi-site Digital Strategy with eZ Publish

The Bogotá Chamber of Commerce (Cámara de Comercio de Bogotá) is a major non-profit institution and the primary gateway for business registration in Bogotá, serving millions of users and handling heavy seasonal traffic spikes. Its existing proprietary .NET CMS had grown into a fragmented set of dozen-plus portals and multiple content repositories (desktop, mobile, English, high‑traffic versions), creating editorial overhead, security concerns and limited scalability for multi‑site, multilingual and integration needs.

Aplyca implemented Ibexa Experience, consolidating the Chamber’s sites on a single, responsive DXP built on the Symfony stack with cloud hosting, CDN and caching for performance, plus user-role and workflow improvements and staff training. The relaunch delivered immediate gains: page views up 53%, pages per visit up 82%, average session duration increased from three to 4.5 minutes, and bounce rate dropped 30.2%, while simplifying multi‑site management and improving long‑term security and support.


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