Case Study: American Industry Trade Association boosts content sharing and usability with Ibexa DXP

American Industry Trade Association grows social sharing 10x with Ibexa

An industry trade association based in Washington, D.C. was struggling with an inadequate CMS that resulted in a difficult-to-navigate "wall of text" for its users and a slow, rigid backend for its editors. They partnered with Ibexa and its Platinum Partner, Aplyca, to implement the Ibexa DXP platform to rebuild their site and make content more accessible.

The solution involved an extensive use of Ibexa Page Builder to create clear, block-based pages, which dramatically improved the user experience. The results for the association were significant, including a tenfold increase in social media sharing of their content and a reduction in the time to update a site-wide figure from weeks to less than five minutes. The Ibexa implementation also saved the internal team untold hours each week on content management.