Case Study: KOTON achieves reduced downtime and lower TCO with IAdea digital signage

KOTON - Customer Case Study

Koton, a Turkish fashion retailer with 450 stores in 25 countries, faced constant downtime and heavy IT overhead from a legacy PC‑based digital signage system that consumed an hour or more per install and required daily troubleshooting. To modernize their in‑store communications and ensure compatibility with their in‑house StoreRadio, Koton engaged IAdea together with Laud Media to replace the PCs with a next‑generation digital signage solution.

IAdea hardware and Laud Media software were deployed — over 500 IAdea media players across 25 display configurations with custom Laud Media content management and remote control — delivering seamless StoreRadio integration, discreet multi‑site installations, and scalable network support. The IAdea solution cut setup time from about an hour (PCs) to under two minutes per player, reduced downtime and power consumption, delivered the lowest TCO of the options considered, and achieved a yearly IAdea warranty service rate of just 0.02%.

Koton