Case Study: ICA Supermarket achieves custom-branded in-store signage with IAdea digital signboards

IAdea Signboard in Leading Supermarket

ICA Supermarket, the largest retail company in the Nordic countries, needed a way to integrate digital signage into its in‑store marketing so promotions and brand visuals looked cohesive and attention‑grabbing. The retailer appears to have used an IAdea digital signboard with custom surrounding graphics to blend the screen into its merchandising.

IAdea supplied its digital signboard products and the option to print custom graphics around the device, creating a seamless, integrated marketing display at ICA Supermarket. While the case photo shows clear visual integration and stronger in‑store presence, no specific quantitative impact or metrics were provided in the source.

ICA Supermarket