i360
6 Case Studies
Case Study: Wake County GOP wins by 401 votes with i360
A i360 Case Study
Wake County GOP wins by 401 votes with i360
The Wake County GOP faced a challenge with unreliable existing data and technology infrastructure. They needed a scalable solution to make targeted voter contacts, reduce duplication of effort, and monitor their ground game in real-time. To address this, they partnered with vendor i360.
i360 implemented its data and analytics platform, providing custom dashboards that delivered real-time metrics on volunteer activity and voter contact results. This empowered the Wake County GOP to efficiently deploy over 650 volunteers and make more than 100,000 targeted contacts. The solution provided by i360 proved to be the difference, resulting in a narrow 401-vote margin of victory for their candidate.
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