Case Study: San Diego Republican Party achieves scalable local campaign management with i360

San Diego Republican Party makes hundreds of thousands of voter contacts with i360

The San Diego Republican Party faced the challenge of managing numerous local campaigns with limited funds and time. They needed a scalable, cost-effective solution for data, analytics, and voter contact tools after negative experiences with other vendors in previous cycles. They chose i360 to implement an enterprise-level database to serve as a one-stop solution for their various needs.

i360 provided its data management platform, i360 Portal, which allowed the party to easily build lists, run analyses, and provide precinct-level guidance across complex local election boundaries. The solution enabled the party to make hundreds of thousands of voter contacts and track performance in real-time. This resulted in successful victories across San Diego County on Election Day.

San Diego Republican Party