Case Study: Tim Hortons achieves staffing optimization and labor savings with i3 International

Tim Hortons optimizes staffing with i3 International using 15% daily customer traffic insights

Tim Hortons, a major Canadian restaurant chain, faced the challenge of optimizing staff scheduling to handle unexpected customer rushes while balancing labor budgets. They sought a cost-effective solution to improve service speed without investing in new, expensive workforce management platforms. The vendor, i3 International, provided its existing CCTV equipment, which was already installed across the restaurants.

i3 International's solution leveraged the existing camera system to give managers real-time visibility into the dining room and drive-thru areas from their office monitors. This allowed them to anticipate rushes and quickly dispatch team members to maintain seamless service. The implementation helped the business owner optimize schedules, save on labor costs, and maintain an outstanding level of customer service. i3 International's approach provided a measurable impact by turning an existing security investment into a powerful operational tool.

Tim Hortons