I-COM
49 Case Studies
A I-COM Case Study
The customer, Ramsdens Solicitors, a legal firm, enlisted the services of vendor I-COM to grow brand awareness and become thought leaders. Their challenge was to drive more relevant traffic to their website, generate more leads, and improve their visibility in Google search results.
I-COM implemented an integrated strategy focusing on PR & outreach, SEO & copywriting, PPC, and CRO & UX. The results were significant, including a 206% increase in organic traffic, a 30.7% increase in leads, and a 250% increase in PPC clicks. The vendor's work also contributed to a 142% increase in conversions and a 30% decrease in cost per click.