Case Study: Perfection Fresh drives awareness and sales for Calypso Mangoes with Hypetap

Perfection Fresh generates 1.3 million impressions with Hypetap

Perfection Fresh enlisted Hypetap to generate excitement and awareness for its Calypso Mango product ahead of the summer season. The challenge was to inspire audiences with fresh content to celebrate the well-loved produce and ultimately drive sales.

Hypetap's solution involved partnering with eleven credible influencers in the food and nutrition space to create content on Instagram. This campaign generated over 1.3 million total impressions and more than 16,000 organic engagements, successfully achieving its awareness goals for Perfection Fresh.

Perfection Fresh