Hyperquake
54 Case Studies
A Hyperquake Case Study
The customer, Greenworks Tools, sought to evolve its brand, increase sales in key retail channels, and establish itself as a leader in the eco-friendly outdoor power equipment category. Despite previous marketing attempts, the company struggled with brand recognition and performance. They engaged the vendor, Hyperquake, for a comprehensive solution involving brand strategy, growth marketing, and retail execution.
Hyperquake implemented a holistic strategy that included redefining Greenworks' brand identity and packaging, launching omnichannel campaigns, and developing growth marketing infrastructure. This solution drove a 193% increase in profitable revenue growth within 12 months and an 8X return on ad spend. The vendor's efforts also led to a 27% year-over-year increase in in-store sales and attributed 5.6 million store visits from advertising, solidifying Greenworks' market position.