Case Study: Studio Retail boosts margin and marketing ROI with HyperFinity

Studio Retail - Customer Case Study

Studio Retail, a multi-channel retailer with a rich history, embarked on a transformation to become a data-led business. Their challenge was to create an innovative approach to generate value from their rich data assets to support decision-making across their company. They engaged HyperFinity and its decision intelligence platform to address this need.

HyperFinity implemented a Data Science Incubator, a lab environment where machine learning and AI solutions could be rapidly developed. This solution combined Studio's data with HyperFinity's technology and data science expertise. The results included a 10% reduction in print costs through intelligent targeting, margin enhancements of over 1%, and a five-day reduction in weekly resource needs due to BI automation, putting the power of data directly into the hands of decision-makers.

Studio Retail

Ed Child

Head of Enterprise Data