Case Study: LASIO Professional Haircare boosts retail sales with HypeLife Brands

LASIO Professional Haircare lifts retail sales 55% with HypeLife Brands

LASIO Professional Haircare, a well-established NYC haircare brand, sought to expand its consumer base, particularly on the West Coast, and develop a more effective retail marketing strategy. Founder Nadine Ramos partnered with HypeLife Brands, the vendor, for comprehensive brand development and marketing services to achieve this growth.

HypeLife Brands implemented a layered strategy as the agency of record, covering brand development, digital strategy, and targeted advertising. The solution led to significant results, including a 55% lift in online retail sales, an 84% reduction in website bounce rate, and over 10% month-over-month growth in average order value. HypeLife Brands also helped grow LASIO's email marketing list by over 26%.

LASIO Professional Haircare