Case Study: Pasabahce achieves higher-quality influencer selection with HypeAuditor

How Pasabahce uses HypeAuditor to filter through millions of influencers and find the perfect ones for their niche

Pasabahce, a Turkish glassware producer, worked with its agency NewTV Generation to find high-quality influencers with authentic audiences for a social media campaign. Their challenge was to efficiently identify effective creators without wasting their budget and to track the campaign's progress. They used HypeAuditor's influencer discovery and analytics services to meet these needs.

The solution implemented by HypeAuditor involved using its platform's detailed filters, including the proprietary Audience Quality Score, to efficiently identify and vet suitable influencers. This allowed the agency to provide its client with data-driven insights. As a result, Pasabahce successfully recruited 12 high-quality influencers for the campaign, confident in their strong engagement rates and authentic audiences.

Pasabahce