Case Study: Bridges builds a high-quality influencer network with HypeAuditor

How Bridges uses HypeAuditor to help their small team create an expansive influencer network for any industry

Bridges, a Philippine PR and marketing agency, needed a faster way to find high-quality local influencers across a wide range of industries, from beauty and lifestyle to food & beverage and airlines. With a small team and clients who often preferred traditional marketing, Bridges also needed a tool that was easy to use and could help them prove the value of influencer marketing. They used HypeAuditor’s Influencer Discovery, Influencer Analytics, and Campaign Management products.

With HypeAuditor, Bridges quickly identified influencers that matched client requirements, analyzed audience demographics and engagement quality, and compared regular engagement rates with campaign performance to spot stronger creators and filter out underperformers or accounts with fake followers. HypeAuditor’s easy-to-navigate platform saved the team significant time and helped them analyze profiles in seconds. The result was a faster workflow, better creator vetting, and stronger support for convincing clients to invest in influencer marketing.

Bridges

Alfonso Apilado

Senior Data Analyst