Case Study: Pennsylvania Democratic Party drives voter engagement with Hustle

Shellharbour City Council - Customer Case Study

The Pennsylvania Democratic Party needed a flexible, secure way to keep voters engaged across multiple outreach goals during the 2020 election cycle, including ballot chase, volunteer recruitment, and GOTV efforts. To meet that challenge, they turned to Hustle, a text message marketing and organizing platform designed to drive voter engagement and relationships.

Using Hustle, the Pennsylvania Democratic Party sent 436,000 messages to 255,000 voters and achieved a 29% response rate. Hustle helped the party support its outreach at scale and contributed to a successful campaign effort across the commonwealth.

Pennsylvania Democratic Party