Hustle
12 Case Studies
A Hustle Case Study
Jon Ossoff for Congress faced the challenge of reaching undecided voters in a crowded media environment, where traditional campaign channels like email, phone banking, and digital ads were already heavily saturated. The campaign needed a direct, alternate way to expand its universe of contacts and drive voter participation.
Using Hustle’s GOTV messaging platform, Jon Ossoff for Congress was able to engage voters ahead of the special election. Public polling had Ossoff at 43% before the effort, and after using Hustle, he reached 48.1% with total turnout surpassing the 2016 Presidential Primary for CD6.