Case Study: Paperstac Reaches Enterprise Leads Across Ads and Email with Hunter.io

Paperstac reaches 40,000 users and targets enterprise leads with Hunter

Paperstac, a digital marketplace for buying and selling mortgage debt, needed to transition from a retail user base to targeting high-value enterprise clients. The challenge was finding and verifying contact information for key decision-makers at large financial firms, as traditional cold calling and generic ads were ineffective. Paperstac’s Marketing Director, Brett Burky, turned to Hunter.io to solve the problem of identifying verified leads for targeted email and advertising campaigns.

Using Hunter's Domain Search and Email Verifier, Paperstac developed a sophisticated outbound strategy. They mapped industry networks, identified key players, and used Hunter.io to verify email addresses before launching personalized ad campaigns and follow-up emails. This solution transformed their outreach from guesswork to a highly targeted effort. Hunter.io became an essential, long-term tool for Paperstac, enabling them to confidently scale their platform and engage with the largest players in their industry.

Paperstac