Case Study: Hometown Pizza and Grill achieves 20% revenue growth and stronger staff accountability with HungerRush

Hometown Pizza and Grill Leverages the HungerRush POS System to Increase Sales and Improve Staff Accountability

Hometown Pizza and Grill, a busy independent restaurant in Rockmart, Georgia, faced capacity and transparency challenges as phone orders overwhelmed staff and sales dropped mysteriously while the owner was away. Owner Rick Smith searched for a modern solution and chose the HungerRush POS system with integrated online ordering and reporting to provide real-time business visibility, combat order leakage, and reach customers who wanted to order online.

HungerRush implemented its POS with built-in reporting, analytics and online ordering, giving Rick nightly mobile reports and immediate visibility into anomalies. The system produced measurable wins: an immediate 80% drop in voided orders and coupon redemptions, revenue growth of more than 20% in three months, and higher average tickets for online orders ($48 vs. $28–$30 by phone). HungerRush’s contact database and reporting also improved staff accountability, reduced marketing spend, and helped the restaurant scale operations to handle the added volume.

Hometown Pizza and Grill

Rick Smith

Owner