Case Study: Traffic Builders boosts brand awareness with Hunch Creative Studio

Traffic Builders helped CNV in recruiting members and raising brand awareness with automated on-brand creatives

Traffic Builders, one of the biggest Dutch digital marketing agencies, worked with CNV, the Netherlands’ largest trade union, to help reach more relevant audiences and build stronger brand awareness across multiple channels. Their challenge was to target people in many different professions and collective labor agreements with a single campaign, without making the setup overly complex.

Using Hunch Creative Studio, Hunch helped Traffic Builders create automated, personalized on-brand creatives with sector-specific templates for prospecting, retargeting, and conversion throughout the funnel. The year-long campaign delivered a 28% increase in impressions, 20% more clicks, a 43% lower CPM, and 7x more website visits, with quality visits up 717%.

Traffic Builders

Daphne Kesler

Growth & Innovation Consultant