Case Study: Dexy Co achieves 20x ROAS with Hunch

Dexyco achieves 20x ROAS using creative automation

Dexy Co, a Serbian eCommerce retailer and distributor of major toy brands, wanted to improve performance across paid social channels beyond the strong results they were already seeing on Facebook. To do that, they looked for a more effective creative approach and used Hunch’s creative automation platform to test new ad formats during a key sales period.

Hunch helped Dexy Co turn static designs into dynamic product ads with conditional layers, including gender-based styling and discount stickers, and supported A/B testing, automated rules, and alerts. The campaign generated more than 150,000 unique product ads and delivered a 20x return on ad spend, with stronger engagement and better performance in Facebook feeds.

Dexy Co

Boris Bajčetić

Digital & BTL Marketing Manager