Case Study: a Fortune 20 technology company achieves $60M in additional pipeline with Humantic AI

how a Fortune 20 company built a $60 million additional pipeline and saved 33% of research time within 30 days of using Humantic AI

A global technology company, a Fortune 20 enterprise, faced a specific challenge despite having its own advanced sales AI copilot. The leadership recognized that their tool lacked deep insights into buyer personalities, which are vital for building trust and relationships in large-deal enterprise sales. To address this gap, they initiated a pilot program with Humantic AI's buyer intelligence offering.

Over a four-week pilot, twelve sellers used Humantic AI to adapt their customer interactions to individual buyers' styles. The solution helped them take conversations further and saved them up to 33% of their research time. This approach generated an additional $60 million in pipeline from just ten of the participating sellers. Humantic AI also achieved a 51% Net Promoter Score, demonstrating high user satisfaction.