Case Study: Standard Chartered achieves digital excellence with Human Made

Standard Chartered powers 350M annual page views with Human Made

Standard Chartered, a leading international bank, faced the challenge of modernizing its digital presence by moving away from a proprietary CMS, OpenText TeamSite. Their goal was to create a unified, scalable platform that could handle rigorous publishing workflows and compliance requirements. They partnered with the vendor Human Made for a comprehensive solution involving development, strategy, and hosting services.

Human Made successfully replatformed Standard Chartered onto WordPress, creating the Unified Digital Platform (UDP). This solution now handles 90% of the bank's global web traffic, serving 1,575 content editors and 350 million annual page views across 29 markets. Human Made's ongoing partnership and strategic guidance also enabled the integration of complex tools like the Market Commentary Engine and the Interactive Fund Library, providing a solid foundation for future growth and innovation.

Standard Chartered