Case Study: Artefact achieves a unified publishing experience with Human Made

Artefact launches a modern WordPress editor with Human Made in a time-sensitive relaunch

Artefact, an award-winning design agency, faced significant friction in their content creation process due to an outdated WordPress editor that lacked the flexibility needed for their visually compelling pages. Their editorial team was forced to paste HTML, creating inefficiencies and separating them from their desired modern publishing workflow. Human Made was brought in to address this challenge.

Human Made implemented WordPress’s Block Editor as a new foundation, building a suite of custom blocks that reflected Artefact's innovative designs. This solution streamlined workflows, empowered the marketing team with integrated analytics, and allowed for a seamless, phased website launch. The result was a future-proof publishing system that enabled Artefact's own developers to iterate with increased speed and publish engaging content confidently long after Human Made's engagement ended.

Artefact