Case Study: MJS Tax improves lead generation and brand clarity with Hug London

MJS Tax boosts lead quality and ranks on Google with Hug London

MJS Tax, an industry-recognized tax consultancy, approached branding agency Hug London with a challenge. They needed to divide their services into three distinct offerings, which required creating three unique visual identities and websites. A key goal was to transform these sites into effective lead generation tools to move beyond reliance on referrals and attract new clients online.

Hug London devised a strategic solution by creating one versatile, adaptable brand identity for all three services, a cost-effective approach that maintained a unique feel for each. They designed and built three separate websites, each optimized for specific search terms and customer journeys to improve conversions. The results for MJS Tax were highly successful; the quality of leads improved dramatically, their sites rank well for valuable search terms, and the business is now busier than ever.

MJS Tax