Hubstaff
31 Case Studies
Case Study: KTSterling.com achieves accurate time tracking and profitable growth with Hubstaff
A Hubstaff Case Study
How a Small Digital Agency used Basecamp and Hubstaff to Rapidly Grow Their Business
KTSterling.com is a New York–based digital agency run by Kevin Sterling that works with a distributed team of up to 10 contractors. As the business grew, Kevin struggled to get accurate time breakdowns for multi‑project contractors—relying on rough estimates that made it impossible to know true costs, set prices confidently, or measure profitability.
By integrating Hubstaff with his long‑used Basecamp setup, Kevin gained precise time tracking tied to each project. The data revealed he’d been undercharging for certain jobs, allowed him to adjust billing (paying for itself after one client), and now provides weekly profit reports, supports five‑figure web projects, and frees him to focus on strategy while scaling his team.
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KTSTERLING.com
Kevin Sterling
Owner