HubSpot
663 Case Studies
A HubSpot Case Study
Weed Pro Lawn Care, a small landscaping company serving the Cleveland and Columbus metro areas, relied almost exclusively on pay-per-click ads to drive leads. Wanting a more scalable, cost-effective way to generate qualified customers and grow beyond paid search, they looked for a marketing platform to improve website traffic, lead generation, and measurement.
By moving to HubSpot and adopting an inbound approach—adding SEO, analytics, stronger lead-generation tools, and video content—Weed Pro reduced its dependence on PPC and converted more visitors into customers. The result: a 230% increase in revenue, 300% more packages sold, and a 100% rise in sales-qualified leads.
Shaun Kanary
Director of Marketing, Weed Pro