HubSpot
663 Case Studies
A HubSpot Case Study
Webikeo, a France‑based webinar platform founded in 2013, helps clients create, stream and promote professional webinars and has long relied on inbound content to generate leads. By 2017 the company found its patchwork of point solutions couldn’t automate repetitive tasks, integrate data or prove ROI, so it sought an all‑in‑one marketing automation platform.
Webikeo implemented HubSpot Marketing Hub and CRM, building a resources library, CTAs, forms and automated workflows while using HubSpot Analytics and customer success support to optimize campaigns and align sales and marketing. In 10 months leads rose 220% and revenue more than doubled, giving the sales team richer prospect context and prompting Webikeo to renew its HubSpot contract.
Adrien Boulard
Head of Acquisition